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WHY IMAGINATION NEEDS FUEL

Things don’t just magically become good on their own.
You have to make them good.
How? With imagination. LOTS of it.
The kid-grade, pure, uncut kind.

So that’s why we make 100% good, organic-ingredient-fueled
nutrition in our Clif Kid products.
It’s imagination fuel!
Filled with the good stuff kids need to refuel, and return to
form to make the most of play in and outdoors.

Because puddles? They don’t magically become homes for sea creatures.
Patches of grass? They don’t just turn into epic Viking battlefields.

And leaves don’t morph into personal spaceships on their own.

It takes food, made good, to help power a kids’ imagination.
So kids can be kids. See the amazing in the everyday.
And make it good. 


Brand news

When it comes to Zbars we make it good.

Clif Kid Zbar® is delicious, organic, soft-baked snack bar made from recognizable ingredients, like rolled oats. The type of ingredients kids love. These expertly crafted energy snacks combine the fuel kids’ imaginations can use to keep going, growing, and exploring.

Organic organic organic

We aren’t just making soft, chewy, delicious snacks kids love. We also make a healthier, more just and sustainable food system. Ambitious, maybe. Achievable, you bet.

We learned long ago that organic, which we started using over 12 years ago, can be a catalyst to make it good.

Why does everyone love Clif Kid Zbar® so much?

The answer is natural. Literally. Every Zbar is made with wholesome, organic ingredients like rolled oats. But nutrition is about more than what you put into your body, it’s about what you don’t. Like artificial flavors or High Fructose Corn Syrup. Because being organic is sweet enough.


FIELD GUIDE FOR THE IMAGINATION

Need fun ways to fuel your kid's imagination? Download our field guide.

Download Here

Imagination Boosters

Clif Kid provides more than just the nutrition to fuel an active imagination. We also provide a few quick sparks to jumpstart kids’ imaginations.

Private Eye
Hidden Creatures
Nature Gifts
Game of Three
Pick a color
Skyscraper
Stage
Superhero

Want a taste of something good?

Try the 5 for $5 Sample Box + Free Shipping*

*Use code TRYCLIFS for Free Shipping

Want a taste of something good?

Try the 5 for $5 Sample Box + Free Shipping* - *Use code TRYCLIFS for Free Shipping

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